https://www.lyra.global/newsletter daily 0.75 2026-02-19 https://www.lyra.global/newsletter/winter-2026 monthly 0.5 2026-02-23 https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/79335b01-838a-4921-b713-f86d757860ac/tripdittch1200-2026.png Lyra Global | Newsletter - Winter 2026 - Two Years, With Gratitude As 2026 began, Lyra Global marked two years. A recent Wall Street Journal article by Andrew Blackman noted that only about half of new businesses survive beyond their first two years. The statistic is a powerful reminder that endurance is earned through adaptability, consistent delivery, and trusted relationships. We are deeply grateful to the clients, partners, and peers who have placed their trust in this firm. Your collaboration makes our work possible and meaningful. As Lyra Global enters its third year, the focus remains clear: resilience, thoughtful growth, and measurable impact across the Atlantic. Onward. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/3de5d97e-b105-428d-baab-0b4207aa7459/unnamed.jpg Lyra Global | Newsletter - Winter 2026 - Shared Ideals, Shared History Since our spring newsletter, much has evolved across the transatlantic landscape. As summer began, Lyra Global was honored to mark the 249th anniversary of U.S. independence at the Résidence des Ambassadeurs in Paris. France stood with the United States in 1776 and has remained a vital partner in defending liberty and democratic values ever since. As the United States approaches its 250th anniversary, the bond between our nations, built on shared ideals and sustained cooperation, continues to shape policy, trade, and investment flows across the Atlantic. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/ced8bf38-33f6-43a2-817b-c5072933d37c/unnamed+%281%29.jpg Lyra Global | Newsletter - Winter 2026 - Innovation at the Heart of Luxury Lyra Global published the third article in a biotechnology and luxury series: Fragrance in Bloom: How Biotechnology is Cultivating a More Sustainable Scent Future. Following From Catwalks to Climate Action: How Fashion is Redefining Sustainability Through Innovation and From Labs to Luxury: The Science Driving Better, Cleaner Beauty, this latest piece explores how biotechnology is reshaping fragrance. From climate-vulnerable lavender fields to soil-free cultivation of prized ingredients, science is helping the fragrance industry enhance its resiliency while preserving the artistry and emotion at the heart of scent. Together, these three articles examine how beauty, fashion, and fragrance are integrating scientific innovation to meet rising expectations around performance and transparency. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/7a649213-89df-49cf-88ee-3d6413688fd3/d8bd7796-768b-0e66-29d7-dcc92389bccf.jpg Lyra Global | Newsletter - Winter 2026 - Premium Spirits in Transition Lyra Global's Founder & Principal was recently interviewed by Formes de Luxe on the evolving global premium spirits market. The article examines current headwinds, emerging bright spots, and why transatlantic collaboration remains critical. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/ec1a6d9f-8943-4bda-bc9b-79460ffde71c/af030617-65fe-6b38-34a7-f4354e4eac2d.jpeg Lyra Global | Newsletter - Winter 2026 - Explore our comprehensive services in Public Affairs, Strategic Communications, and Investor Relations. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/cf0903a9-609c-4b84-a79e-6e8a90d698ee/1704963920903.jpeg Lyra Global | Newsletter - Winter 2026 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lyra.global/newsletter/spring-2025 monthly 0.5 2026-02-17 https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/bd58c414-f4f3-472e-a017-e8b2df17f469/tripdittch1200.png Lyra Global | Newsletter - Spring 2025 - Celebrating Milestones, Expanding Horizons It has been an exciting start to the year. Spring brings a season of renewal and a moment to celebrate key milestones and opportunities for transatlantic collaboration. At Lyra Global, we recently marked our first anniversary, strengthening our mission to deliver public affairs, strategic communications, and investor relations support for clients across France, the United States, and beyond. This season's highlights include the Building Bridges to the USA event with the U.S. Embassy in Paris, updates on the deepening convergence of the biotechnology and luxury industries, and reflections on global economic and policy trends shaping new opportunities for business engagement. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/d18edc2d-1052-4f3b-8ad6-d11a10d5f147/5e8a46f4-6a2c-c73f-d95a-3b890eb86e64.jpeg Lyra Global | Newsletter - Spring 2025 - Building Bridges to the USA We were honored to participate in the recent Building Bridges to the USA event, hosted by the U.S. Embassy in Paris and SelectUSA at the historic Hôtel de Talleyrand. This event emphasized the enduring strength of U.S.–France commercial ties: France is the fifth largest source of foreign direct investment in the United States, with more than $370 billion invested and over 700,000 jobs created. The United States remains the largest foreign investor in France, highlighting the depth of transatlantic economic cooperation. Working between the United States and France, we have a front-row seat to how decisions in Washington continue to shape global markets. The U.S. remains the world’s largest economy and is very much open for business. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/f6c05707-1d6e-47c5-8637-964772bccbb3/b1b0e609-27b6-97cd-fde3-1f8bff320625.jpg Lyra Global | Newsletter - Spring 2025 - Biotechnology and the Future of Luxury We are proud to share the second article in our series exploring the powerful convergence of biotechnology with the beauty, fashion, and fragrance industries. Transatlantic partnerships between U.S. biotech innovators and European luxury leaders are delivering safer, cleaner, more sustainable, and higher-performing products backed by science. This movement reflects not only product innovation but also the importance of strategic communications, stakeholder engagement, and thoughtful market positioning. Biotechnology is reshaping consumer expectations around transparency, sustainability, and performance, driving a fundamental shift in how brands approach innovation. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/a40185f0-19ea-4626-8ad6-537984acc432/17675547-4b5a-da9c-7ffd-968352e18bbe.jpg Lyra Global | Newsletter - Spring 2025 - Explore our comprehensive services in Public Affairs, Strategic Communications, and Investor Relations. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/cf0903a9-609c-4b84-a79e-6e8a90d698ee/1704963920903.jpeg Lyra Global | Newsletter - Spring 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lyra.global/newsletter/fall monthly 0.5 2025-05-12 https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/112d829a-f26a-41b5-89e1-fa0afb82511a/tripdittch1200.png Lyra Global | Newsletter - Fall 2024 - Olympic Diplomacy, Biotechnology in Fashion, and Spirits Trade Insights: A Season of Innovation It has been a lively fall! Summer ended with a fond farewell to the Paris Olympics. The 2024 Games were a global celebration, seamlessly blending sports, culture, and sustainability. It was a model of soft power, through sports diplomacy. France set a new standard with its city-stadium concept, integrating iconic locations like the Eiffel Tower for beach volleyball and breaking attendance records. The Games also marked a milestone in eco-friendly event planning, with 95% of venues being existing or temporary. Now, as the torch passes to Los Angeles, the legacy of Paris 2024 continues to inspire. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/da896a3e-8df1-4d10-88dc-c8f0b8f7d610/bitoech-fashion-materials-01+copy.jpg Lyra Global | Newsletter - Fall 2024 - From Catwalks to Climate Action: How Fashion is Redefining Sustainability Through Innovation Lyra Global's Founder & Principal was proud to co-author this article with Jack Bobo, the first in a series exploring how biotechnology is reshaping the fashion, beauty, and fragrance industries. As luxury brands embrace biotech, they are prioritizing sustainability and enhancing product performance in a way that redefines the future of these sectors. This convergence is gaining momentum globally, and it's exciting to see how innovations are creating more eco-conscious products while maintaining high standards of craftsmanship. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/e9a4fe15-1430-4557-93e7-e99033618bef/35d4e1b5-d3d6-5f34-26ef-d4bd0136beb7.jpeg Lyra Global | Newsletter - Fall 2024 - A Spirited Journey: Global Innovations & Transatlantic Trade in the Spirits Industry Whisky Live Paris, the world’s largest fine spirits event, showcased emerging trends like premiumization, low/no alcohol growth, and food pairings during its 20th edition this September. Premium spirits saw a 4% rise in 2023, while the low/no alcohol category expanded by 5%, reflecting the evolving tastes of younger generations. Lyra Global's Founder & Principal had the honor of moderating the Spirits Trade Forum for the European American Chamber of Commerce in early October, where we addressed the looming risk of retaliatory tariffs on American whiskeys and European spirits. These tariffs of up to 50% could return as early as March 2025, underscoring the need for permanent removal to safeguard transatlantic trade. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/07103bc2-5fc3-4962-b7c6-0d5bcac34172/7142f7d6-b48d-86e0-15b2-9e0788f10363.jpeg Lyra Global | Newsletter - Fall 2024 - Explore our comprehensive services in Public Affairs, Strategic Communications, and Investor Relations. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/cf0903a9-609c-4b84-a79e-6e8a90d698ee/1704963920903.jpeg Lyra Global | Newsletter - Fall 2024 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lyra.global/newsletter/summer-update monthly 0.5 2025-05-12 https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/1f859d19-e80c-48d8-9625-1a853e8d4d37/summer-update-graphic-rectangle.jpg Lyra Global | Newsletter - Summer 2024 - Vive la Liberté! Welcome to the latest edition of the Lyra Global newsletter, where innovation meets insight. Lyra Global’s incorporation in France and the United States makes this a special week for us as we stand at the crossroads of two momentous celebrations of the spirit of liberty—the 4th of July Independence Day holiday in the United States and France's Bastille Day on July 14th. It's a fitting time to reflect on the enduring bond between France and the United States—a camaraderie born of a shared quest for liberty and strengthened through centuries of alliance https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/fb294ebd-527b-4c47-a116-12fd80287296/IMG_9674.jpeg Lyra Global | Newsletter - Summer 2024 - VivaTech 2024 Reflecting on an invigorating experience at VivaTech, Europe’s premier startup and tech event, it’s clear that the future is being written through technology. As groundbreaking innovators, savvy entrepreneurs, and visionary investors converged in Paris, the air was electric with ideas that promise to redefine our tomorrow. Engaging in rich conversations and witnessing the unveiling of cutting-edge innovations was a reaffirmation of global commitments to progress. Throughout her career, Lyra Global’s Founder & Principal has brought innovative technologies to market. Now living in France, a global leader in luxury, fashion, and beauty, she is captivated by the growing convergence of these industries, on full display at VivaTech. We returned with fresh insights and renewed energy to propel our initiatives forward at Lyra Global. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/8fb20b3c-498f-49a8-9c56-aa103f9c56e8/IMG_0619.jpeg Lyra Global | Newsletter - Summer 2024 - Charting the Path: The Dynamic Role of the OECD as a Global Convener In partnership with the European American Chamber of Commerce, Lyra Global organized a forum at the Headquarters of the Organization for Economic Cooperation and Development (OECD) in Paris. The OECD and its 38 member countries play a critical role bringing nations together to address global challenges. As we navigate an increasingly complex world, the OECD’s convening power is more important than ever. We’re organizing another forum for after the summer, details coming soon! https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/833accfe-dfb4-4866-8600-dde0cb57e033/lyra-collage.png Lyra Global | Newsletter - Summer 2024 - Exchange in the French Senate Lyra Global welcomed the invitation and opportunity to exchange views in the French Senate. With 16 French Senators joining the discussion we delved into key foreign affairs issues and their impacts for business. This exchange highlighted the enduring alliance between France and the United States and our commitment to collaboration. At Lyra Global, we are dedicated to fostering such international relationships, providing tailored solutions in public affairs, communications strategies, and investor relations to navigate and thrive in complex global landscapes. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/cf0903a9-609c-4b84-a79e-6e8a90d698ee/1704963920903.jpeg Lyra Global | Newsletter - Summer 2024 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lyra.global/newsletter/welcome-newsletter monthly 0.5 2025-05-12 https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/08411c06-27bf-4705-8a16-a4870b9dcff2/eiffel-tower-statue-of-liberty.jpg Lyra Global | Newsletter - Spring 2024 - Providing solutions through creative strategy Thank you for following the launch of Lyra Global and welcome to our newsletter, where innovation meets insight. Join us as we navigate the realms of public affairs, strategic communications, and investor relations, as we spotlight the journeys of groundbreaking solutions to market success. Alongside this, I’ll be sharing my passions for first in class products, sustainable solutions and the intricacies of navigating highly regulated industries, blending professional insights with personal interests. Based in Paris and also incorporated in the United States, Lyra Global is a bridge between continents, cultures and markets. https://images.squarespace-cdn.com/content/v1/6548d26bd440cc19dd900c1e/a012c209-484d-4df0-a0f5-d02993fce174/Copy+of+IMG_1614+edited.jpg Lyra Global | Newsletter - Spring 2024 - Founder Meredith Fensom With a business and legal background, she is a recognized expert bringing first-in-class products to market and is skilled in sustainable solutions. 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